CustomScoop's PR PodJots

It’s time for another edition of CustomScoop’s PR PodJots, our weekly rundown of the best of the PR and marketing podosphere.

It’s a truncated version after a busy week, but I promise we’ll be back with the usual expanded recap section as usual next Friday!

Around the PR Podcast Horn (in alphabetical order):

For Immediate Release #278 and #279 – Monday’s episode featured discussions of PR and Facebook, the end of paid content on the New York Times website, and a report from Lee Hopkins. Thursday’s episode saw Shel and Neville discussing the Ragan Unconference in Chicago, retail in Second Life; employee blogging, and a report from Dan York from the AstriCon conference.

Inside PR #78 – This week, David and Terry discuss a number of upcoming events, including the Podcast and New Media Expo taking place this week in Ontario, CA. Their main topic of discussion is how different agencies organize their account teams. As always, they conclude the show with “Inside Proper English” (a “favourite” of mine!).

Marketing Over Coffee – John Wall and Chris Penn delve into their usual wide variety of topics this week, covering brand awareness, Internet advertising, “creepy” marketing tactics, and privacy concerns. Blogger Chris Brogan also reports on professional networking site LinkedIn, and John and Chris discuss Facebook applications.

Marketing Martini #26 – Bill Sweetman, in a succinct and useful episode, explains how to drive readership to your blog using the conversation as a tool. That is, he recommends commenting on the blogs of others in your area of interest to raise awareness of your own blog.

PRobecast #32 – Adam Zand, Doug Haslam and Rob Capra offer a rundown of the Boston Social Media Cub event last Thursday, which I can agree was quite compelling. The event featured Forrester's Josh Bernoff, Dan "Fake Steve Jobs" Lyons of Forbes, and Steve Restivo of Wal-Mart.

Six Pixels of Separation #70 – After a comprehensive rundown of upcoming events and appearances and user comments, Mitch Joel covers his weekly Six Points, this week’s involve six questions you should be asking your digital marketing agency. They include questions about RSS, wikis, search engines, and other social media concerns.